This Brand Is Doing 2.5 Million USD in Travel Niche, for this client, we had the challenge of distributing specific budgets for only BRAND PROTECTION, BRANDING, and DOMINATION where 98% of sales were coming through sponsored product campaigns
so what did we do?
1) We identified the top relevant sets of keywords for which it ranked organically on the first page
2) We identified the most converting search terms from the last 60 Days
3) We identified the top performing placements
4) We observed and put together all the data provided from BRAND ANALYTICS (market basket analysis, combined with Frequently bought together From helium 10)
within 30 days we were able to get its Advertising sales to Almost 300 % Increase while showing a week-on-week Decrease in ACOS.
while the Total sales Increased By more than 150%
This client is in the Home and Furnishing niche
Growth in Month on Month sales
well with Q4 and Great Indian sales a lot of sellers have seen a drastic drop in traffic, similarly for a lot of our clients as well, so for this client, it was a sales drop not only for Less traffic but also for a rank drop, so in this video for this amazon client, we took a few action steps that we disclosed in the detail What we did to recover? How to check amazon keyword ranking and track ranking How to Rank your amazon product How to run amazon Ads on Great Indian sales What PPC strategies we tried How to get a lot of sales in Great Indian sales & Q4 Amazon ads for q4 and Great Indian sale
What we did do to recover?
How are you preparing for Q4?
This is a question I get a lot, but what I say is…
WHAT DO YOU MEAN BY PREPARATIONS? and you already finished all preparations yet?
Preparations with inventory have to be finished a couple of months before the Actual traffic starts.
But one thing we all Amazon Brand notice is a drop like 10-20% in sales and traffic in listings
This is a case study of one of our clients which went from 197k when we took it to 252k in 30 days with 16% ACOS and 4.56% TACOS.
This Client is ready to Take the Traffic of the Great Indian Sale
Though few weeks before the sales the traffic drops drastically on amazon
But still, with continuous optimizations, this Brand was able to reduce its Ad spend as well as reduced its TACOS
GROWTH COMPARED TO LAST MONTH